Keller Williams Arizona Realty

Virtual Reality as a Home Selling Tool

by Maureen Tatum 08/08/2021

Image by Pexels from Pixabay

Virtual reality (VR) may not be in every household in the country, but it's becoming more mainstream by the day. And contrary to popular belief, it's not just video game experts who want to get their hands on the latest technology. See how VR can inspire better offers from motivated buyers, leading to a bidding war that ends in your favor

The Case for VR Over Video 

From drone shots to interior tours, there's no doubt that video has proved effective at showcasing the size of the home. However, VR has the edge because it helps people feel as though they're already living in the home. Instead of having to watch other people at Open Houses parade around, the buyers feel as though the home is already theirs. 

VR can also streamline the sale process because buyers can get answers to their questions upfront. Videos have limitations when it comes to showing the scope and details of certain parts of the home, but VR gives buyers the true experience of being there. 

Convenient & Memorable 

Homebuyers are inundated with properties when they're on the hunt. Eventually, one house can start to blend in with the next. Instead of scrolling through countless photos online or attending their fifth Open House of the day, VR gives buyers time to inspect the home without having to leave the comfort of the agent's office.   

Considering this technology is still not widely being used, buyers are virtually guaranteed to remember your home from the rest of the pack. Plus, if your home is attracting interest from outside the state (or even country), VR is the next best thing if they can't attend in-person. If out-of-state buyers are inspired to make the trip, it's almost certainly to make an offer.  

More Than a Tour 

VR technology for luxury homes can do much more than just give the home buyer a tour. Some programs allow the buyer to decorate rooms, allowing them to see how they're preferred color scheme and furniture placement would look.

VR can also show the details of the neighborhood, such as the ratings of the school systems, nearby shopping, etc. Finally, VR can help people calculate their future mortgage and property taxes, so they understand the financial side before making an offer. 

This technology is still largely being used for luxury homes only, though it should be noted that the technology is becoming more widely available (and affordable) with every passing year. It's an effective and fun way to get people interested in your property. 

About the Author
Author

Maureen Tatum

I pride myself in providing exceptional customer service to my clients by responding back to them quickly and addressing their own unique needs. I have been involved in real estate in the Phoenix area for over 25 years and I look forward to helping you sell your home or finding you a beautiful new one. Unlike other realtors, I am also a licensed Real Estate Appraiser, which gives me a unique in-depth background and a more complete understanding of the industry. My goal is to make your transaction as seamless as possible, while minimizing any surprises along the way. I would love to hear from you, please call or text me at 602-750-8711.